The current world economic development situation twists and turns, developed countries have targeted the high-end market, high-tech high-tech high value-added products for the birth of these developed countries to win a larger market share. China's AC voltage regulator market has been hovering in the low-end areas, with the development of social changes in the times, industrial manufacturing production of AC transformers put forward higher standards. So the Chinese-made low-end AC regulator products exports fell sharply, so that the development of enterprises difficult.

Overall, in 2011 China's exchange regulator market is still showing steady development trend, the data show that in 2011 the annual industrial output value of 16.89 trillion yuan, an increase of 25.06%; net profit of 1.2 trillion yuan , An increase of 21.14%; complete import and export volume of 631.2 billion US dollars, an increase of 22.84%. But these data, compared to the previous few years there is still a slowdown in the high-speed trend, how to prevent the decline in the form of further expansion, it is worth the manufacturer to think.

There is also data that China's AC regulator exports growth slowed down. This shows that the high-end AC voltage regulator market supply shortage, can not meet the international community for high-quality high-performance products. And Germany, Japan, respectively, trade deficit of $ 57.8 billion and 49.2 billion US dollars, but also reflects the exchange regulator and the developed countries there is still a big gap between.

Developed countries, the exchange regulator early start, the development of fast, large reserves of talent, innovation and strong, so long in the market monopoly. The global reach of the marketing network has begun to take shape, good publicity with a very competitive products, so that foreign production of the exchange regulator has been in a position of the leading position. In contrast, the domestic exchange regulator market, independent innovation ability is weak, the general lack of talent, low value-added products, marketing network is not perfect, so that China's long-term exchange regulator in the low-end position. Weak profitability, small profit margins, so that many small and medium enterprises struggling.

Power equipment industry to break through this dilemma, the key lies in the development of high-end products, high-tech products focus on research and development. It is possible in the highly competitive market share of a cup of soup. In this regard, China Machinery Industry Federation, said Wang Ruixiang, China's AC regulator industry must accelerate the transformation and upgrading, driven by the whole parts manufacturers development. Relying on scientific and technological progress and industrial restructuring to improve product quality, improve the technical level, improve economic added value to promote the healthy and sustainable development of the industry.

In the future development, enterprises should also focus on energy conservation and emission reduction, and further improve energy efficiency and reduce resource consumption as a development direction, to further expand the market space and win market share.